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PPC – Is it dead?
I have been keeping a very close eye on my Google AdSense logs lately, I know I have had a much improved rate of traffic to at least three of my websites. What I am not seeing is any real gain in AdSense page impressions.
Quite frankly I think I am going to remove AdSense completely from my pages, the revenue I am earning from it is minimal, ever since Google introduced smart pricing it’s been getting worse and worse, what is the point of leaving advertising up that if you are lucky and Google don’t decide it’s a fake click (don’t get me started on what I think about the way they decide what is and isn’t a fake click) that you might just might make $0.03 for?
I have tried AdBrite, they are even worse, they have a habit of letting their customers cancel a per 1000 page impression advert just before it actually hits 1000 impressions, really quite a stupid way to do business.
The picking are getting very slim for those of us who like to sell clicks and impressions, it used to be you could make a decent living out of it but not anymore, that’s all gone now, too many people trying to get a slice of a decreasing pie.
